When you invest in your people, you optimize the entire sales experience. Find out how you can set everyone up for success with sales training software.
As the market for products and services becomes increasingly more competitive, it’s important to take every possible opportunity to make your company stand out. Building a strong, innovative sales team is essential if you truly want to stay ahead of the competition. After all, your people are your greatest business asset. They’re the ones who help your business find new opportunities and prospective customers. More pipeline leads to higher conversion rates and, in turn, increased revenue for your company.
So how can you invest in your sales team’s success? What resources can you provide to keep your reps and managers in the game? The answer is simple: sales training. Sales training is focused specifically on optimizing your sales team’s skills. The better trained your sales team is, the more they can help your business grow. They’ll develop more productive relationships with existing and new customers alike, resulting in better long-term retention.
There are many different sales training programs and softwares available in today’s market. In-person sales training courses and workshops can be extremely helpful for some companies, but virtual sales training software features the same information in an even more accessible format. Especially as many companies have embraced hybrid or remote working arrangements, making sales training available to everyone on your sales team, no matter their location, is extremely valuable. Ambition’s sales training software was designed to make sales training more efficient and effective for revenue teams in this work-from-anywhere world.
Ambition optimizes rep performance management with tools that help you track and measure goals with data, coach more consistently, and increase rep productivity by 25%. Integrating with the tools you already use, Ambition removes the burden of manual reporting so you have more time to focus on what really matters: investing in your people.
While there are many different companies that offer sales training, it’s important to remember that sales training isn’t one-size-fits-all. You must make sure that the sales training company you partner with to optimize your sales team provides you with the specific training that your company needs. One of the best ways to do this is to look at which features and services the top sales training companies offer, and then make a list of sales training companies whose offerings best match your organization’s needs.
When looking for the best sales training company for your organization, think about finding a company that offers a comprehensive platform—one that provides coaching software for your sales managers in addition to tools that help increase productivity, boost performance, and build culture. Ambition offers a complete suite of training products and features designed around four key components: accountability, encouragement, coaching, and amplification. The tools that fall under each of those four categories work together to give your sales organization a streamlined, efficient sales experience that keeps everyone on top of their game and motivated to move the mark.
How Sales Coaching Impacts Key Business Metrics
As sales teams evolve, adapt, and innovate in a digital age, consumers increasingly expect—and often demand—a good customer experience with the brands they buy. In order to ensure that your company provides great customer service and keeps consumers happy, you might consider utilizing a sales training platform to help improve the entire sales experience for sales reps and customers alike.
When it comes to selecting the right program for your sales team, you’ll find there’s a long list of sales training platforms. But, as mentioned earlier, the top sales training platforms offer more than just sales training features. Like Ambition, the best sales platforms will include tools to create coaching consistency and improve your sales team’s skills, as well as help managers track and measure performance with data.
As you’re executing and evaluating sales training programs, keep efficiency in mind. You want a way to streamline every aspect of your sales experience, and implementing a single sales training platform that serves different facets of the sales process will be extremely beneficial in the long run. With Ambition, you get tools that help your sales managers track efficiency, set clear and measurable goals, and keep your sales team at the top of their game.
Sales efficiency is one of the most important metrics for the growth and success of any business. Like sales efficiency, SaaS metrics can measure how well a company is operating. Are you really creating value? Here’s a simple sales efficiency formula you can use to determine your sales team’s efficacy.
Start by adding together your marketing costs and your sales within a specific time period. This number is your overall sales costs. Next, determine the amount of new revenue that your business generated in that same time period. And finally, divide the number you have for “revenue” by the number you have for “costs”. This SaaS sales efficiency formula gives your company’s gross sales efficiency. To determine your company’s net sales efficiency, you must also factor in any lost business as well.
Like many measurable metrics of a business, sales efficiency metrics have generalizable guidelines that can show your company’s standing. For sales efficiency, these are called sales efficiency benchmarks. In a comprehensive sales dashboard, all sales efficiency KPI can be aggregated into one location so that your sales team can easily determine their standing compared to the sales efficiency benchmarks.
One thing you’ll want to think about is the difference between sales efficiency vs effectiveness. Sales efficiency refers to how tasks are being performed with the goal of increasing sales in mind, whereas effectiveness refers to what activities are being performed. Essentially, efficiency refers to the speed at which the actions are being performed and effectiveness refers to the quality of the actions that are being performed.
There are a plethora of sales training programs available today. Whether you opt for online sales training programs or in-person sales training events, investing in sales training and onboarding programs for your sales organization is critical. In a consumer-centric sales environment, the health of your sales organization hinges on your sales team’s ability to provide each customer with an excellent experience.
Because of this, implementing a sales training program for new employees and existing employees alike will be key to the success of your company. This is where a flexible sales coaching program, like Ambition’s platform, can come in handy. Ambition’s platform offers training software for employees, managers, and directors alike. Different tools support various roles, but at the end of the day, each member of your sales team is a critical part of the whole. When everyone receives quality sales training, you create a more effective sales process overall.
Ambition provides your sales managers with coaching metrics so that they can track the progress and measure the success of their coaching programs. This allows your sales team to easily see their progress and note which areas still need improvement so that each check-in or 1:1 training session can be as productive as possible.
What is sales coaching software? Like sales training software, sales coaching software elevates the coaching experience for sales managers, directors, and sales reps. The benefit of sales coaching software is that it can give your sales managers and directors visibility into your company’s team, organization, and rep performance, so they can more effectively impact your sales performance with coaching sessions. Sales coaching not only helps your sales team improve your company’s sales experience—it also keeps your sales team accountable and aligned on achieving your most important business goals.
The best sales coaching software may offer automation and tracking services for both individual and team coaching sessions, as well as gather data from call coaching, pipeline coaching, and developmental coaching into a single platform for your sales team to use. A customizable sales coaching platform like Ambition can provide your company with all the tools it needs to improve your sales experience and track progress and improvements over time to continuously evolve and stay on top of your competition. Ambition’s sales coaching software gives your HR representatives the ability to create top-down programs within the coaching platform while simultaneously allowing your sales managers to create individual coaching programs for their teams.
There are many different sales software companies in the market today. Each sales software features different offerings to help your company achieve a more efficient and streamlined sales experience. The top sales software companies may offer a variety of tools to help different aspects of your sales experience including, sales training, reporting and analytics, and gamification. While there are many different sales software options available, it is important to carefully consider the features that each company offers and determine which features will be most beneficial to your business.
While Ambition sales software provides tools that serve and support different roles within your organization, each feature is designed to work together to create a more seamless and efficient sales experience. Ambition’s sales platform offers not only sales coaching software but also gamification software, easy-to-use dynamic sales dashboards, and other tools that increase teamwide visibility and track progress over time, so you can understand the true impact of your sales team.
In a work-from-anywhere world, you need a proven solution for sales training that delivers results and contributes to the long-term success of your business. By helping you establish a culture of accountability, encouragement, coaching, and amplification, Ambition software has been proven to increase key sales activities by 25%, save managers thousands of hours per year, and improve retention.