Sales Team Motivation

Maintaining sales team motivation is seamless with the four key components of Ambition software. Find out how to keep your team connected, engaged, and inspired to keep moving the mark. 

Sales Team Motivation

Sales team motivation directly impacts every part of your business. Rep performance, pipeline growth, and revenue are all linked to whether your team feels engaged and inspired at work. In a work-from-anywhere world, prioritizing sales team motivation is more important than ever. The right software makes this seamless no matter where the work happens. 

Sales team motivation is at the heart of Ambition software. Designed around four key pillars—accountability, encouragement, coaching, and amplification—Ambition can help you create sustainable sales team motivation that delivers results. Your people are your most valuable assets, and their motivation is key to your success. Effective sales team motivation requires getting to know your sales team as people, not just employees. While this might feel overwhelming to revenue leaders with large sales teams, the right software can streamline the process so you can focus on what really matters: keeping your sales team motivated. 

Setting clear expectations is critical for sales team motivation. It’s important for everyone on your sales team to be aligned on what they’re working toward and have a way to measure their success. With a solution like Ambition scorecards, your reps have a clear roadmap that outlines and tracks their goals. They can easily keep their eye on the prize and stay motivated in between check-ins. 

Another key element to motivating your sales team is to keep them encouraged. People who feel empowered are more confident, motivated, and committed to their work. With automated recognition and gamification software, you can infuse that sales-floor energy into your team, whether you work remotely or in person. 

Consistent, data-driven coaching sessions are also critical to sales team motivation. People are more motivated when they feel challenged and have opportunities to grow. Coaching provides development opportunities that boosts sales team motivation and, in turn, employee retention. 

Sales team motivation is inherently linked to celebration and recognition. In a remote work environment, revenue leaders need an efficient way to recognize their reps. Ambition’s automated recognition software provides a solution. Keep your sales team motivated by setting up workflows that recognize wins across your organization in real-time. 

The culture of your sales organization can contribute to sales team motivation, too. Beyond professional development opportunities and work-related contests, creating a fun, energetic culture where people feel connected to one another keeps them engaged and motivated. When sales are down or things move slowly, it’s easy for your sales team to feel discouraged. But when they enjoy where they work and feel supported by the people around them, motivation is an inherent result. 

An Executive Analysis

How Sales Coaching Impacts Key Business Metrics

executive analysis graphic

Sales Motivation Tips

There are many ways to motivate a sales team. Here are some sales motivation tips to help you inspire your team:

The first sales motivation tip is to create a roadmap for success. When people have clear goals and understand the activities required to achieve them, they feel empowered and motivated. Work with your reps during 1-on-1 coaching sessions to define what success looks like for them, and hold them accountable as they work towards that goal. 

Another sales motivation tip is to make recognition and celebration easy and accessible for everyone. Reps obviously want their managers to affirm their good work, but peer-to-peer recognition is incredibly effective, too. Easily set up cross-functional announcements when your sales team or individual reps hit certain milestones so everyone can cheer them on. This sales motivation tip inherently inspires everyone.

Invest in your sales reps as people, not just employees. People want to feel valued for more than merely the work they do. They want to feel valued for who they are, and developing a sense of trust between manager and rep is key to maintaining motivation. When sales reps trust that you have their back, they are more inclined to share their challenges and be receptive to your feedback. Investing in the individuals on your sales team not only allows you to support them on a professional level; it allows you to develop a deeper sense of trust with them that will only benefit your business. 

Those sales motivation tips are just the beginning. Ambition software provides you with the tools you need to define and measure success, automate frequent recognition, and foster a sense of trust with your sales team. 

How to Motivate a Sales Team When Sales Are Down 

The motivation of your sales team is intrinsically linked to your bottom line. Not only is it important to keep your team motivated when sales are down; it’s also important to motivate your sales team to turn things around. So how can you motivate a sales team when sales are down? 

Creating competitions that inspire your sales team is a great way to motivate your sales team. Competitions are an effective tool because they rally your team behind a common goal and foster camaraderie, which benefits both sales and team morale. Adding incentives to competitions when sales are down also gives your sales team something to work toward that goes beyond sales and feels more personal. It shows them that you believe in them, value them, and are ready and willing to reward them for the good work they will do. 

When sales are down, you can also motivate your sales team through cross-functional recognition. Keep a pulse on the activities that lead to boosting sales, and increase motivation by recognizing each small win along the way. When you streamline recognition across the entire organization, you see a ripple effect. Everyone is energized and excited by even small wins, thus motivating them to move the needle even more. 

How to Motivate a Sales Team Without Money

Motivation doesn’t have to be monetary. There are many creative ways to motivate a sales team without money. Beyond commissions and the expected paycheck, sales teams are motivated by the people and culture around them. Here are some ideas on how to motivate a sales team without money.

Rewards and incentives are creative ways to motivate sales teams. Offer your sales reps a day off, lunch with leadership, or have them pick a fun way to “punish” their boss. When you create a competition, ask your team what motivates them, and let them set the reward. 

When you know what your sales reps care about, you can cater rewards and incentives to their personal passions. Make a donation in their name or organize a volunteer opportunity with a cause they care about. This does more than just motivate your sales team; it reminds them that you care about them as an individual as much as their professional success. 

With Ambition gamification software, you can keep your sales team motivated when sales are down by tracking rewards and incentives inside a specific goal or competition. That keeps the incentive or reward top of mind at all times, reminds everyone what they’re working towards, and helps to motivate them along the way. 

Sales Motivation Activities 

There are different types of sales motivation activities that you can do with your team, whether you work in person or remotely. If you’re wondering how to motivate a sales team with incentives, competitions are an accessible activity that keeps your employees engaged regardless of where the work happens. Incorporating creative incentives and rewards into your competitions can help boost sales team motivation, but incentives aren’t the only way to motivate your team.

Employee engagement activities for sales teams that also benefit your organization’s culture can have a great impact on sales team motivation. Keeping people connected to their fellow team members, especially in a remote environment, keeps them motivated. It’s important to incorporate virtual sales team building activities that encourage employee engagement. 

Contests and competitions that influence culture affect the motivation of your sales team. Sometimes, focusing on pure fun is what re-energizes people to jump back into work full-force. In addition to sales motivation activities, creating competitions and culture events just for fun can infuse fresh energy into your people. These activities don’t have to be time consuming or expensive. Have a messy desk photo contest or virtual happy hour. Start a book club that meets via Zoom or host a virtual cooking class. Employee engagement activities for sales teams bring people together, influence positive culture, and increase motivation and performance. 

Motivational Sales Quotes of the Day

While quotes may feel cheesy to some, words have power. Utilizing motivational sales quotes of the day is an effortless way to encourage, inspire, and motivate your sales team. Motivational sales quotes remind your sales team of the goal in mind and encourage them to think deeply about the role they play in the larger organization, recognize their individual strengths, and empower them to succeed.

There are millions of inspirational and motivational sales quotes that translate to what your reps do on a daily basis. Hungry sales quotes help your team stay focused on results. Quotes on the art of selling encourage your reps to refine their skills and push themselves. Here are some motivational sales quotes you can use to remind your reps of their potential and keep them motivated. 

“Our greatest weakness lies in giving up. The most certain way to succeed is always to try just one more time." - Thomas Edison

"Change before you have to." - Jack Welch

"There is always room at the top." - Daniel Webster

“Success is never final. Failure is never fatal. It is courage that counts.” - Winston Churchill

"Setting goals is the first step in turning the invisible into the visible." - Tony Robbins

“In the middle of every difficulty lies opportunity.” - Albert Einstein

"Motivation will almost always beat mere talent." - Norman Ralph Augustine

“Amateurs sit and wait for inspiration, the rest of us just get up and go to work.” - Stephen King

“Make a customer, not a sale.” - Katherine Barchetti 

“To build a long-term, successful enterprise, when you don’t close a sale, open a relationship.” - Patricia Fripp

Ambition by the Numbers

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lift to a rep's sales activity year-over-year
7 hours
of high-value time back to managers week-over-week
improvement to rep retention over three years
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