Gong + Ambition is here! Coach with more context, more consistency, and more conversation data.

Reach Your Peak Potential with Ambition.

Rep Performance Management for the work-from-anywhere world. Enterprise grade Sales Coaching, Analytics, and Gamification software.

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Enterprise sales teams across the globe rely on Ambition

Momentum Leader

Products in the Leader tier in the Momentum Grid® rank in the top 25% of their category's products by their users

Mid-Market Leader

Products in the Leader quadrant in the Mid-Market Grid® Report are rated highly by G2 users and have substantial Satisfaction and Market Presence scores

Leader

Products in the Leader quadrant in the Grid® Report are rated highly by G2 users and have substantial Satisfaction and Market Presence scores

Most Implementable

The Most Implementable product in the Implementation Index earned the highest Implementation rating in its category

Users Love Us

The Users Love Us badge is earned after collecting 20 reviews with an average rating of 4.0 stars

Enterprise Leader

Products in the Leader quadrant in the Enterprise Grid® Report are rated highly by G2 users and have substantial Satisfaction and Market Presence scores

Best Relationship Mid-Market

The Best Relationship product in the Relationship Index earned the highest Relationship rating in its category

Best Estimated ROI - Small Business

The Best Estimated ROI product in the Results Index earned the best estimated ROI rating in its category based on a combination of estimated time to achieve ROI and time to go live

Data-driven coaching meets behavior-driving tools.

A platform for sales leaders, managers, and employees to go further, faster.

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Ambition syncs with your CRM and tech stack, turning overwhelming data into meaningful insights.

Explore Insights

Ambition is your sales coaching cockpit. Structured 1:1 and team coaching programs integrate with performance metrics for a 360-degree view of every rep.

Explore Coaching

Sellers love to compete. Smart sales leaders use competition and recognition to drive performance and play up the "buzz" on the sales floor. Find what motivates your team and use it to drive long-term behavior change.

Explore Gamification

Need a lift?

20%

increase in Closed Deals

31x

increase in Meetings Booked-by-Phone

22%

increase in Sales-per-Hour

Read Customer Stories

Resource Library

5 Sales Incentives That Won't Cost You a Cent

Bonus: these ideas are also crazy-effective, team-building culture plays.

[VIDEO] Customer Spotlight: GlobalTranz

The key to success as a sales manager, according to GlobalTranz's Operations Manager: It's not about the results; it's about the behaviors that get you there.

4 Sales KPIs That Show You're An Effective Manager

Sales managers have one of the hardest jobs out there. See the sales KPIs that demonstrate the impact you have on your sales org.

7 Steps to Smarter Sales Goals

Are you working toward the wrong sales goals?