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Looking for a new form of Monday Motivation? Gamification may be your answer. Less than one-third (31.5%) of U.S. workers were engaged in their jobs in 2014, according to a 2015 Gallup poll. Here's how Gamification can improve that metric.
According to a recent survey, 78% of workers are utilizing games-based motivation at work, via performance-based contests, leaderboards, etc. More importantly, nearly all workers (91%) say these systems improve their work experience by increasing engagement, awareness and productivity.
A New Frontier in Employee Productivity
Game-based motivation — including competitions, goal-setting, performance rewards, success statistics and status recognition — appeals to workers, with 95% of participants saying that they enjoy using gamification.
According to the findings, gamification increases productivity levels for 90% of workers and increases awareness of co-workers' goals and tasks for 86%. The top benefits of gamification, according to survey respondents, are increased engagement at work, inspiration to be more productive and increased focus and ability to stay on task. (30%, 27% and 20%, respectively).
Beyond increasing workplace productivity and engagement, game-based motivation has proven incredibly successful at motivating employees. The survey revealed that only 31% of employees are most motivated by monetary awards or increased salary.
The other 69% of employees? They find the most motivation in one of the following: High performance, feelings of professional satisfaction, on-the-job recognition, the support of their colleagues and advanced learning opportunities.
The survey also finds that younger generations have heightened expectations for their workplaces to utilize gamification as a motivational tool. Nearly 75% of survey respondents aged 22-35 years say gamification should be expected in a modern organization. More than half of survey respondents aged 36-55 share that outlook.
There may be additional benefits to gamification, according to a recent Inc. article. "Employees who undergo a structured onboarding experience are 58 percent more likely to remain with a company for at least three years. Using gamification in your onboarding process can contribute to greater engagement, and therefore greater retention." And across all age groups, 72% of survey respondents asserted that putting gamification solutions in place would inspire them to work harder.
Ambition: The 360° Sales Management Platform
Ambition is a sales management platform that syncs every sales organization department, data source, and performance metric on one easy system.
Ambition clarifies and publicizes real-time performance analytics for your entire sales organization. Using a drag-and-drop interface, non-technical sales leaders can build custom scorecards, contests, reports, and TVs.
Ambition is endorsed by Harvard Business Review, AA-ISP (the Global Inside Sales Organization), and USA Today as a proven solution for managing millennial sales teams. Hear from our customers below.
Watch Testimonials:
- FiveStars: Adam Wall. Sr. Manager of Sales Operations .
- Filemaker: Brad Freitag. Vice-President of Worldwide Sales.
- Outreach: Mark Kosoglow. Vice-President of Sales.
- Cell Marque: Lauren Hopson. Director of Sales & Marketing.
- Access America Transport: Ted Alling. Chief Executive Officer.
Watch Product Walkthroughs:
- ChowNow. Led by Vice-President of Sales, Drew Woodcock.
- Outreach. Led by Sales Development Manager, Alex Lynn.
- AMX Logistics. Led by Executive Vice-President ,Jared Moore.
Read Case Studies:
- Clayton Homes: HBR finds triple-digit growth in 3 sales efficiency metrics.
- Coyote Logistics: Monthly revenue per broker grew $525 in 6 months.
- Peek: Monthly sales activity volume grew 142% in 6 months.
- Vorsight: Monthly sales conversations grew 300% in 6 months.
Contact us to learn how Ambition can impact your sales organization today.
