This is the first installment in our newest series: Ambition User Highlights. Going forward, we'll periodically profile top Ambition users and discuss the secret to their success.

Our first User Highlight: Press Thornton, Freight Broker at AMX Logistics's Dothan, Alabama office. Over the last 7 weeks, Press has averaged a 300+ Ambition Score each week. He sits alone atop the AMX Logistics Ambition League with a 6-1 record and an astonishing 2,222 points, accumulated by achieving key performance objectives each day.

Press works in a productivity-driven sales environment, where brokers hustle to close time-sensitive deals between shippers and carriers to move freight quickly and efficiently to its desired location. AMX General Manager Jared Moore integrated Ambition with the company's three main data centers for broker performance: McLeod,, and a VoIP phone system. Like all AMX brokers, Press gets visibility on his most important KPIs via Ambition, receives an Ambition-generated Activity Score and Objective Score for his daily, weekly, and monthly performance, and competes in recurring sales competitions also run via the platform.

As covered in our Access America Transport case study, the freight 3PL industry mandates hustle and enthusiasm as a prerequisite to broker success. To engender that, Moore has set up Ambition to trigger notifications on office TVs that automatically notify his teams when someone hits a performance goal. 

AMX just set a company record for monthly revenue, having its biggest month in company history this May.  Press credits Ambition as a key driver behind his success. "The American Stock Exchange has nothing on our office! It is fast-paced, with high energy levels created by Ambition. I like the way that Ambition creates a 'ballgame' atmosphere in our office. It brings about a positive attitude among fellow teammates to set higher goals for each other. You know all day long how close you are to reaching your goals, and we've also set up to Team Play to compete against each other."

Sales Motivation & Performance Management Software

Ambition is a sales management platform that syncs every sales organization department, data source, and performance metric on one easy system.

Ambition clarifies and publicizes real-time performance analytics for your entire sales organization. Using a drag-and-drop interface, non-technical sales leaders can build custom scorecards, contests, reports, and TVs.

Ambition is endorsed by Harvard Business Review, AA-ISP (the Global Inside Sales Organization), and USA Today as a proven solution for managing millennial sales teams. Hear from our customers below.

Watch Testimonials:

  1. FiveStars: Adam Wall. Sr. Manager of Sales Operations . 
  2. Filemaker: Brad Freitag. Vice-President of Worldwide Sales.
  3. Outreach: Mark Kosoglow. Vice-President of Sales.
  4. Cell Marque: Lauren Hopson. Director of Sales & Marketing.
  5. Access America Transport: Ted Alling. Chief Executive Officer.

Watch Product Walkthroughs:

  • ChowNow. Led by Vice-President of Sales, Drew Woodcock.
  • Outreach. Led by Sales Development Manager, Alex Lynn.
  • AMX Logistics. Led by Executive Vice-President ,Jared Moore.

Read Case Studies:

  1. Clayton HomesHBR finds triple-digit growth in 3 sales efficiency metrics. 
  2. Coyote Logistics: Monthly revenue per broker grew $525 in 6 months.
  3. Peek: Monthly sales activity volume grew 142% in 6 months.
  4. Vorsight: Monthly sales conversations grew 300% in 6 months.

Contact us to learn how Ambition can impact your sales organization today.

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