Resources

Explore Ambition's curated content library for revenue leaders—featuring sales best practices, industry trends, coaching tips, and more.

Guides

Making Your Revenue Strategy a Reality

How sales, enablement, and revops leaders can spot execution risk before the revenue strategy breaks down.
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Guides

Your Guide to Becoming a Sales Coach

A playbook for promoted reps, existing managers, and enablement leaders looking to improve their practice
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Guides

The Total Economic Impact™ of Ambition

What’s the value of rep performance management? Ambition users get 515% ROI by saving time, improving performance, and driving sales. Find out how.
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Guides

The 2023 Sales Industry Scouting Report

Inform your go-to-market strategy with insights from Ambition's 2023 Scouting Report. Our discrete, aggregated data set specifically for quota-carrying teams will guide you towards better sales outcomes.
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Slide Deck

Motivating Sales Teams *Right Now*

Get tips from Drift, the Braves, memory Blue and Ambition about how to motivate your sales team today.
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Slide Deck

How to Run The Perfect Sales Contest

Games in the workplace can drive motivation, accountability and performance; but only if you know how to run them.
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Making Your Revenue Strategy a Reality
Guides
Making Your Revenue Strategy a Reality
How sales, enablement, and revops leaders can spot execution risk before the revenue strategy breaks down.
Your Guide to Becoming a Sales Coach
Guides
Your Guide to Becoming a Sales Coach
A playbook for promoted reps, existing managers, and enablement leaders looking to improve their practice
The Total Economic Impact™ of Ambition
Guides
The Total Economic Impact™ of Ambition
What’s the value of rep performance management? Ambition users get 515% ROI by saving time, improving performance, and driving sales. Find out how.
The 2023 Sales Industry Scouting Report
Guides
The 2023 Sales Industry Scouting Report
Inform your go-to-market strategy with insights from Ambition's 2023 Scouting Report. Our discrete, aggregated data set specifically for quota-carrying teams will guide you towards better sales outcomes.
Motivating Sales Teams *Right Now*
Slide Deck
Motivating Sales Teams *Right Now*
Get tips from Drift, the Braves, memory Blue and Ambition about how to motivate your sales team today.
How to Run The Perfect Sales Contest
Slide Deck
How to Run The Perfect Sales Contest
Games in the workplace can drive motivation, accountability and performance; but only if you know how to run them.
Moving the Middle: Keys to Smarter Sales Coaching
Guides
Moving the Middle: Keys to Smarter Sales Coaching
A guide to coaching up your middle-of-the-road sales reps, so you can see ROI and boost your bottom line, faster.
Why Sales Leaders Buy Ambition
Guides
Why Sales Leaders Buy Ambition
With Ambition, you can increase revenue, implement better tracking of real-time sales team productivity, achieve better organizational alignment and create a repeatable culture of success.
The Modern Sales Leader's Guide to Gamification
Guides
The Modern Sales Leader's Guide to Gamification
The modern revenue leader's guide to using gamification as a strategic tool to drive rep behaviors and create reliable outcomes.
How Managers Use Ambition to Coach, Focus, and Win: A 5-Minute Recap
Blogs
How Managers Use Ambition to Coach, Focus, and Win: A 5-Minute Recap
A day in the life of a sales manager using Ambition: A recap of our July Coach to Close Revenue Leader Series, hosted by Dannon Thornton and Chad Troughton
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Your Underperforming Rep Has Either a Skill Problem or a Will Problem. Here's How to Tell the Difference.
Blogs
Your Underperforming Rep Has Either a Skill Problem or a Will Problem. Here's How to Tell the Difference.
Underperformance almost always traces back to one of two root causes. Either the rep can't do what's required (a skill problem), or they could do it but aren't (a will problem). It's important to learn how to spot the difference.
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How AI Pipeline Insights Help You Prepare for Better Pipeline Review Meetings
Blogs
How AI Pipeline Insights Help You Prepare for Better Pipeline Review Meetings
Learn how Ambition's AI Pipeline Insights summarize pipeline activity, surface key changes, and help sales managers prepare for more productive pipeline reviews.
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How to Build a Sales Coaching Stack Without Creating Another Silo
Blogs
How to Build a Sales Coaching Stack Without Creating Another Silo
Learn how to build a connected sales coaching tech stack that reduces silos, supports frontline managers, and turns insights into consistent execution.
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How to Prep Sales 1:1s With AI Coaching Insights
Blogs
How to Prep Sales 1:1s With AI Coaching Insights
Learn how AI coaching insights help sales managers prepare focused 1:1 meetings using performance data, coaching workflows, and automated pre-reads.
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Why Relevance Is Becoming Sales' Biggest Competitive Advantage: A Conversation with Eric Quanstrom
Blogs
Why Relevance Is Becoming Sales' Biggest Competitive Advantage: A Conversation with Eric Quanstrom
I recently sat down with Eric Quanstrom, VP of GTM Engineering at Apollo.io, to talk about what he's seeing across thousands of go-to-market organizations. The takeaway? Relevance is the new gold standard.
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How to Stop Managing Your Sales Team Based on Last Week's Gut Feeling
Blogs
How to Stop Managing Your Sales Team Based on Last Week's Gut Feeling
Biases are some of the most expensive cognitive traps in sales leadership. Here, we'll identify some common biases for revenue leaders and talk about how to overcome them.
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Will Ambition Notify Me if My Reps Have Overdue Cadence Check-Ins?
Blogs
Will Ambition Notify Me if My Reps Have Overdue Cadence Check-Ins?
Learn how Ambition automatically notifies managers about overdue cadence check-ins and helps track coaching progress from one centralized dashboard.
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Your Front-Line Managers Are Your Biggest Growth Lever...and Your Biggest Blind Spot
Blogs
Your Front-Line Managers Are Your Biggest Growth Lever...and Your Biggest Blind Spot
Capturing what's happening in manager conversations, in the flow of coaching, and how the rituals translate to results has never been more important for leaders, yet it remains out of grasp for almost all orgs.
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