Leverage Your CRM Data to Improve Sales Performance

Our paid Hubspot integration allows you to engage with your CRM data in meaningful ways. Visualize sales activity in Ambition dashboards, pull key metrics into coaching programs, and help your team work more effectively to improve your sales process.

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How Sales Teams Use Hubspot + Ambition

Set Clear Expectations

Build scorecards around critical metrics you track in Hubspot to show your team exactly what good performance looks like.

Coach on the Right Behaviors

See where people are falling short and identify coaching opportunities that will position your team toward success.

Rally Around Good Performance

Broadcast the metrics that matter on leaderboards to increase accountability, celebrate wins, and create a positive sales culture.

Maximize Coaching Moments

By tracking rep activity via the Hubspot + Ambition integration, you’ll know at a glance where people need coaching. Automatically surface key metrics right within a coaching agenda so you can review in real time with reps and strategize. Instead of manually pulling reports, you’ll be able to facilitate more impactful coaching sessions in the areas reps need it most.

Motivate the Right Behaviors

Do your people know what drives success? Focus your team on the exact behaviors that will pace them toward goals by creating scorecards around Hubspot metrics like calls, emails, and meetings set. Increase productivity and scorecard completion with leaderboards that showcase who’s hit their activity and objective scores. Not only will you celebrate good performance—you’ll encourage others to take their performance to the next level.