Resources

Explore Ambition's curated content library for revenue leaders—featuring sales best practices, industry trends, coaching tips, and more.

Guides

The Modern Sales Leader's Guide to Gamification

The modern revenue leader's guide to using gamification as a strategic tool to drive rep behaviors and create reliable outcomes.
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Guides

The CARE Framework: A Simple Formula for Effective 1:1s

How sales, enablement, and revops leaders can spot execution risk before the revenue strategy breaks down.
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Guides

A Practical Guide to Sales Coaching Effectiveness

The modern revenue leader's guide to using gamification as a strategic tool to drive rep behaviors and create reliable outcomes.
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Guides

Your Guide to Becoming a Sales Coach

A playbook for promoted reps, existing managers, and enablement leaders looking to improve their practice
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Guides

Why Sales Leaders Buy Ambition

With Ambition, you can increase revenue, implement better tracking of real-time sales team productivity, achieve better organizational alignment and create a repeatable culture of success.
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Guides

Three Keys To Setting The Right Benchmarks Part III of Ambition's Moving The Middle Series

A guide to setting the right benchmarks for your sales team so you can build a stronger, metrics-driven coaching program.
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Motivating The Middle 70 Percent
Guides
Motivating The Middle 70 Percent
A modern sales leader's guide to effective sales coaching, focused on tracking daily and monthly sales KPIs, setting goals, and anticipating challenges so you can move the needle for the middle 70% of your sales org.
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Moving the Middle: Keys to Smarter Sales Coaching
Guides
Moving the Middle: Keys to Smarter Sales Coaching
A guide to coaching up your middle-of-the-road sales reps, so you can see ROI and boost your bottom line, faster.
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Drive Rep Performance With Great Coaching
Guides
Drive Rep Performance With Great Coaching
A modern sales leader's guide to effective sales coaching, with a focus on tracking daily and monthly sales KPIs, setting goals, and measuring coaching ROI.
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How to Run The Perfect Sales Contest
Slide Deck
How to Run The Perfect Sales Contest
Games in the workplace can drive motivation, accountability and performance — but only if you know how to run them. 
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Motivating Sales Teams *Right Now*
Slide Deck
Motivating Sales Teams *Right Now*
Get tips from Drift, the Braves, memory Blue and Ambition about how to motivate your sales team today.
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10 Landmines Revenue Leaders Dodge Every Quarter
Blogs
10 Landmines Revenue Leaders Dodge Every Quarter
Risks revenue leaders face every quarter - and how to hit the number consistently.
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Celebrating Wins Is Survival in Sales
Blogs
Celebrating Wins Is Survival in Sales
Let’s get one thing out of the way: culture is still a commodity. You can slap whatever buzzwords you want on your company’s careers page, but if the day-to-day feels like a pressure cooker mixed with a Hunger Games arena, guess what? People will burn out.
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You can’t blame location for your terrible sales culture
Blogs
You can’t blame location for your terrible sales culture
Wasn't it Death Cab for Cutie that said: "I think that it's brainless to assume that making changes to your window's view will give a new perspective"
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The Superior Qualities of Organic Lifeforms in Sales
Blogs
The Superior Qualities of Organic Lifeforms in Sales
(or why AI cannot replace great sellers and how you, a human, can spot them)
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AI: Get On Board or GTFO
Blogs
AI: Get On Board or GTFO
The future is here and, quite frankly, some of you need a reality check.
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🔑🔑🔑 Keys to Running a Great Pipeline Check-in
Blogs
🔑🔑🔑 Keys to Running a Great Pipeline Check-in
Prioritize signals, drive accountability, and deliver better results by running a structured pipeline review
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Transforming Sales Performance at Scale: An Outline to Driving Enterprise Reveneue Initiatives
Blogs
Transforming Sales Performance at Scale: An Outline to Driving Enterprise Reveneue Initiatives
In a panel from a few weeks ago at Ambition's PEAK Sales Summit, leaders from Zoom, SBI (formerly SRG), and Ambition shared how they joined forces to support Zoom in building a structured, data-driven approach to sales enablement, training, and performance coaching.
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🚉Spotting Sales Risks Before They Derail Your Deal
Blogs
🚉Spotting Sales Risks Before They Derail Your Deal
Flag Opportunity Risks in Real Time To Help Managers and Reps Drive Better, Faster Sales Execution and Better Revenue Outcomes
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Performance Reviews don't have to be a pain in the 🍑 anymore
Blogs
Performance Reviews don't have to be a pain in the 🍑 anymore
A system that seamlessly aggregates data and offers clear, actionable insights, suggests questions and development actions to transform how managers approach annual reviews? Oh, Shit. We built that 🤩.
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