Reports

The 2023 Sales Industry Scouting Report

Inform your go-to-market strategy with insights from Ambition's 2023 Scouting Report. Our discrete, aggregated data set specifically for quota-carrying teams will guide you towards better sales outcomes.
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Table of contents

Industry
Technology
Company Size
5,000+ Employees

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Get the latest industry data and benchmarks that will help you make informed business decisions for your 2023 revenue growth strategy.

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Pivot Your
Growth Strategy

Find out how revenue leaders are rethinking and modernizing their growth strategy for 2023

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Increase
SDR Potential

See the latest industry benchmarks to help you set next year's SDR targets and goals

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Measure Coaching Effectiveness

Understand why measured coaching is the new standard and see the latest coaching trends

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VALIDATED RESULTS

Performance validated by industry leaders

See the measurable ROI Ambition delivers, proving our consistent system reduces risk and drives organizational initiatives.

7h

weekly time savings for managers

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33%

faster ramp time for new reps

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21%

Reduced turnover rate in year 1

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37%

Increase in total opportunity value YoY

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90%+

New SDR hires hit onboarding quotas

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25%

Increase in total opportunity value YoY

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RESOURCES FOR REVENUE TEAMS

Insights for high-achieving sales teams

Access our robust content library, featuring insights from thought leaders, operational best practices, expert strategies on sales culture, and action-ready templates and worksheets.

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Videos
What Still Matters in Sales When Everyone Has AI: An Interview with Sam Jacobs (Sales Operator Series Ep. 14)
A recap of a recent interview with Pavilion's Sam Jacobs on AI, quota attainment, the changing GTM landscape and why authentic human connection may be one of the most valuable differentiators left in sales.
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Videos
Why the Generalist Seller is Disappearing and What Comes Next: A Conversation with Ronnell Richards (Sales Operator Series Ep. 13)
Ronnell Richards sits down with Brian Trautschold to discuss how AI is making it critical for sellers to become specialists in what their prospective customers actually need.
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Videos
The More Digital Selling Gets, the More Human It Needs to Be: A Conversation with Morgan Ingram (Sales Operator Series Ep. 12)
Brian Trautschold sits down with Morgan Ingram, founder of AMP Social, to discuss the de-digitization of the sales process.
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The system that guarantees performance starts here

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