Resources

Explore Ambition's curated content library for revenue leaders—featuring sales best practices, industry trends, coaching tips, and more.

Guides

The Modern Sales Leader's Guide to Gamification

The modern revenue leader's guide to using gamification as a strategic tool to drive rep behaviors and create reliable outcomes.
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Guides

The CARE Framework: A Simple Formula for Effective 1:1s

How sales, enablement, and revops leaders can spot execution risk before the revenue strategy breaks down.
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Guides

A Practical Guide to Sales Coaching Effectiveness

The modern revenue leader's guide to using gamification as a strategic tool to drive rep behaviors and create reliable outcomes.
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Guides

Your Guide to Becoming a Sales Coach

A playbook for promoted reps, existing managers, and enablement leaders looking to improve their practice
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Guides

Why Sales Leaders Buy Ambition

With Ambition, you can increase revenue, implement better tracking of real-time sales team productivity, achieve better organizational alignment and create a repeatable culture of success.
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Guides

Three Keys To Setting The Right Benchmarks Part III of Ambition's Moving The Middle Series

A guide to setting the right benchmarks for your sales team so you can build a stronger, metrics-driven coaching program.
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Motivating The Middle 70 Percent
Guides
Motivating The Middle 70 Percent
A modern sales leader's guide to effective sales coaching, focused on tracking daily and monthly sales KPIs, setting goals, and anticipating challenges so you can move the needle for the middle 70% of your sales org.
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Moving the Middle: Keys to Smarter Sales Coaching
Guides
Moving the Middle: Keys to Smarter Sales Coaching
A guide to coaching up your middle-of-the-road sales reps, so you can see ROI and boost your bottom line, faster.
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Drive Rep Performance With Great Coaching
Guides
Drive Rep Performance With Great Coaching
A modern sales leader's guide to effective sales coaching, with a focus on tracking daily and monthly sales KPIs, setting goals, and measuring coaching ROI.
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How to Run The Perfect Sales Contest
Slide Deck
How to Run The Perfect Sales Contest
Games in the workplace can drive motivation, accountability and performance — but only if you know how to run them. 
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Motivating Sales Teams *Right Now*
Slide Deck
Motivating Sales Teams *Right Now*
Get tips from Drift, the Braves, memory Blue and Ambition about how to motivate your sales team today.
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5 Signals to Look For to Measure the Quantifiable Impact of Coaching
Blogs
5 Signals to Look For to Measure the Quantifiable Impact of Coaching
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Brackets have arrived in Ambition
Blogs
Brackets have arrived in Ambition
Ambition Launches Bracket Competitions, Redefining Gamification Through Seller Activation
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Why “Moving the Middle” Is the Most Reliable Path to Revenue Success
Blogs
Why “Moving the Middle” Is the Most Reliable Path to Revenue Success
Why the most reliable way to impact performance is by focusing on the average performers.
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How to Run a Strategic March Madness–Style Sales Competition
Blogs
How to Run a Strategic March Madness–Style Sales Competition
Here’s how to plan a March Madness–style sales competition that is both fun and impactful for your sales teams.
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February Product Roundup: Coaching Intelligence, Brackets, and Metric Snapshots
Blogs
February Product Roundup: Coaching Intelligence, Brackets, and Metric Snapshots
A recap of Ambition’s February updates and how they help you drive peak seller activation.
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How to Integrate Outreach or Salesloft with Ambition
Blogs
How to Integrate Outreach or Salesloft with Ambition
Using Outreach or Salesloft and want that data inside Ambition? You can integrate both platforms via API or secure file transfer to bring engagement activity into dashboards, scorecards, and coaching workflows. Track leading indicators, align outreach to revenue outcomes, and eliminate manual reporting — all with clean, reliable data built for performance visibility.
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Ambition's New Brand: Behind the Scenes of Our New Website
Blogs
Ambition's New Brand: Behind the Scenes of Our New Website
Read what inspired Ambition's new website design and why it reflects our new era of growth.
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Coaching Without Burnout: How High-Impact Managers Drive Focus When Everything Feels Urgent
Blogs
Coaching Without Burnout: How High-Impact Managers Drive Focus When Everything Feels Urgent
Ambition's sales management software solutions provide robust scorecard & KPI tracking, effective gamification, actionable coaching sessions, & more.
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Operationalizing Coaching Without Creating Overhead
Blogs
Operationalizing Coaching Without Creating Overhead
When coaching is truly operationalized, it doesn't feel like a separate initiative. It feels like the way work gets done. Here's what that looks like in practice.
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