Resources

Explore Ambition's curated content library for revenue leaders—featuring sales best practices, industry trends, coaching tips, and more.

Guides

Making Your Revenue Strategy a Reality

How sales, enablement, and revops leaders can spot execution risk before the revenue strategy breaks down.
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Guides

Your Guide to Becoming a Sales Coach

A playbook for promoted reps, existing managers, and enablement leaders looking to improve their practice
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Guides

The Total Economic Impact™ of Ambition

What’s the value of rep performance management? Ambition users get 515% ROI by saving time, improving performance, and driving sales. Find out how.
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Guides

The 2023 Sales Industry Scouting Report

Inform your go-to-market strategy with insights from Ambition's 2023 Scouting Report. Our discrete, aggregated data set specifically for quota-carrying teams will guide you towards better sales outcomes.
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Slide Deck

Motivating Sales Teams *Right Now*

Get tips from Drift, the Braves, memory Blue and Ambition about how to motivate your sales team today.
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Slide Deck

How to Run The Perfect Sales Contest

Games in the workplace can drive motivation, accountability and performance; but only if you know how to run them.
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The CARE Framework: A Simple Formula for Effective 1:1s
Guides
The CARE Framework: A Simple Formula for Effective 1:1s
How sales, enablement, and revops leaders can spot execution risk before the revenue strategy breaks down.
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A Practical Guide to Sales Coaching Effectiveness
Guides
A Practical Guide to Sales Coaching Effectiveness
Solve the sales coaching gap with this practical framework for evaluating, measuring, and improving coaching effectiveness.
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Three Keys To Setting The Right Benchmarks Part III of Ambition's Moving The Middle Series
Guides
Three Keys To Setting The Right Benchmarks Part III of Ambition's Moving The Middle Series
A guide to setting the right benchmarks for your sales team so you can build a stronger, metrics-driven coaching program.
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Sales Incentive Ideas That Actually Work!
Guides
Sales Incentive Ideas That Actually Work!
We've compiled seven of the most creative incentives we've seen our customers run in contests. Learn how these companies got innovative and produced results.
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Motivating The Middle 70 Percent
Guides
Motivating The Middle 70 Percent
A modern sales leader's guide to effective sales coaching, focused on tracking daily and monthly sales KPIs, setting goals, and anticipating challenges so you can move the needle for the middle 70% of your sales org.
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Drive Rep Performance With Great Coaching
Guides
Drive Rep Performance With Great Coaching
A modern sales leader's guide to effective sales coaching, with a focus on tracking daily and monthly sales KPIs, setting goals, and measuring coaching ROI.
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You can’t blame location for your terrible sales culture
Blogs
You can’t blame location for your terrible sales culture
Wasn't it Death Cab for Cutie that said: "I think that it's brainless to assume that making changes to your window's view will give a new perspective"
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The Superior Qualities of Organic Lifeforms in Sales
Blogs
The Superior Qualities of Organic Lifeforms in Sales
(or why AI cannot replace great sellers and how you, a human, can spot them)
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AI: Get On Board or GTFO
Blogs
AI: Get On Board or GTFO
The future is here and, quite frankly, some of you need a reality check.
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🔑🔑🔑 Keys to Running a Great Pipeline Check-in
Blogs
🔑🔑🔑 Keys to Running a Great Pipeline Check-in
Prioritize signals, drive accountability, and deliver better results by running a structured pipeline review
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Transforming Sales Performance at Scale: An Outline to Driving Enterprise Reveneue Initiatives
Blogs
Transforming Sales Performance at Scale: An Outline to Driving Enterprise Reveneue Initiatives
In a panel from a few weeks ago at Ambition's PEAK Sales Summit, leaders from Zoom, SBI (formerly SRG), and Ambition shared how they joined forces to support Zoom in building a structured, data-driven approach to sales enablement, training, and performance coaching.
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🚉Spotting Sales Risks Before They Derail Your Deal
Blogs
🚉Spotting Sales Risks Before They Derail Your Deal
Flag Opportunity Risks in Real Time To Help Managers and Reps Drive Better, Faster Sales Execution and Better Revenue Outcomes
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Performance Reviews don't have to be a pain in the 🍑 anymore
Blogs
Performance Reviews don't have to be a pain in the 🍑 anymore
A system that seamlessly aggregates data and offers clear, actionable insights, suggests questions and development actions to transform how managers approach annual reviews? Oh, Shit. We built that 🤩.
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Ambition Elevates Jared Houghton as CEO to Deliver AI-Powered Sales Performance to the Enterprise
Blogs
Ambition Elevates Jared Houghton as CEO to Deliver AI-Powered Sales Performance to the Enterprise
Signaling a bold move towards owning AI-powered sales performance for the largest, most sophisticated companies in the world, Ambition appoints its Head of Revenue to lead the company and leverage his deep understanding of the challenges and opportunities facing the global sales leaders.
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Ambition AI is launching Coaching Pre-Reads ✨🪄🚀
Blogs
Ambition AI is launching Coaching Pre-Reads ✨🪄🚀
This week we’re unveiling Ambition AI, specifically our first AI launch of manager ✨Pre-Reads✨ for coaching Check-Ins.
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