The Ambition Hub

Explore Ambition's collection of resources for revenue leaders including interviews with experts, product tips and tricks, performance best practices, and more.
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Ambition Launches MCP Integration, Enabling Revenue Organizations to Maximize Frontline Clarity and Efficiency

Ambition Launches MCP Integration, Enabling Revenue Organizations to Maximize Frontline Clarity and Efficiency

New integration enables organizations to securely connect AI platforms to Ambition’s unified performance graph, delivering richer context, stronger governance, and more actionable insights for revenue teams.

June 3, 2026
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Why Your Managers Are Your Untapped Advantage in an AI-Driven World

May 11, 2026
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Ambition

Ambition is Going Agentic. Here's Why.

April 29, 2026
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The Rise of the Micro-Marketer: A Conversation with Schematic’s Bethany Stachenfeld (Sales Operator Series Ep. 10)
Videos
The Rise of the Micro-Marketer: A Conversation with Schematic’s Bethany Stachenfeld (Sales Operator Series Ep. 10)
Read the recap of an interview with Schematic's Bethany Stachenfeld, which covers topics like outbound, AI, personalization, and what’s actually working as sales teams try to stand out in the noisiest market we’ve ever seen.
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August 6, 2026
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The Fundamentals of Selling in the AI Age: A Conversation with Steve Richard (Sales Operator Series Ep. 9)
Videos
The Fundamentals of Selling in the AI Age: A Conversation with Steve Richard (Sales Operator Series Ep. 9)
I sat down with Mediafly's SVP, Revenue Enablement Steve Richard to discuss how sellers' over-reliance on AI and technology is harming the buying experience, and what great sales teams do differently.
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August 3, 2026
AI for Revenue Teams
Revenue Enablement
The Fundamentals of Great Sales Organizations Haven't Changed: A Conversation with Mike Kunkle (Sales Operator Series Ep. 8)
Videos
The Fundamentals of Great Sales Organizations Haven't Changed: A Conversation with Mike Kunkle (Sales Operator Series Ep. 8)
Sales technology, markets, and buyers have changed dramatically in the past few decades, but the behaviors that consistently separate great sellers and great managers from everyone else haven’t changed nearly as much as you might think.
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July 27, 2026
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Trust, AI and Great Sales Leadership: An Interview with Mark Kosoglow (Sales Operator Series Ep. 7)
Videos
Trust, AI and Great Sales Leadership: An Interview with Mark Kosoglow (Sales Operator Series Ep. 7)
I recently sat down with Mark Kosoglow, CRO at Docebo, to talk about AI, sales leadership, and how he's thinking about building high-performing teams.
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July 14, 2026
AI for Revenue Teams
Revenue Strategy
CRO / VP
How the Best RevOps Teams Prepare for Growth (Not Just Support It) with Lauren Davis (Sales Operator Series Ep. 6)
Videos
How the Best RevOps Teams Prepare for Growth (Not Just Support It) with Lauren Davis (Sales Operator Series Ep. 6)
Brian Trautschold sat down with Lauren Davis, VP of Revenue Operations at BuildOps, to talk about revenue operations, scaling organizations, and what makes great go-to-market teams work.
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July 7, 2026
Revenue Strategy
RevOps
Why Relevance Is Becoming Sales' Biggest Competitive Advantage: A Conversation with Eric Quanstrom (Sales Operator Series Ep. 5)
Videos
Why Relevance Is Becoming Sales' Biggest Competitive Advantage: A Conversation with Eric Quanstrom (Sales Operator Series Ep. 5)
I recently sat down with Eric Quanstrom, VP of GTM Engineering at Apollo.io, to talk about what he's seeing across thousands of go-to-market organizations. The takeaway? Relevance is the new gold standard.
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July 6, 2026
AI for Revenue Teams
Revenue Strategy
CRO / VP
Sales Leaders / Managers
What a Conversation with Alex Lynn Reminded Me About Building Great Sales Teams (Sales Operator Series Ep. 4)
Videos
What a Conversation with Alex Lynn Reminded Me About Building Great Sales Teams (Sales Operator Series Ep. 4)
I recently sat down with Alex Lynn, who has spent more than a decade building sales development teams at companies like Outreach, CrowdStrike, and now Abnormal AI.
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June 18, 2026
Sales Performance & Activation
Sales Leaders / Managers
CRO / VP
The Latest AI for Revenue Teams: Meet Agentic Ambition
Webinars
The Latest AI for Revenue Teams: Meet Agentic Ambition
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June 15, 2026
AI for Revenue Teams
Product Tips & Tricks
Company News
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What a Conversation with Nick Masters Reminded Me About Modern Buying (Sales Operator Series Ep. 3)
Videos
What a Conversation with Nick Masters Reminded Me About Modern Buying (Sales Operator Series Ep. 3)
If you’re tired of robotic cold calls and cookie-cutter demos, this episode is your VIP pass to the future of selling, where AI, authenticity, and rapid pivots rule.
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June 3, 2026
AI for Revenue Teams
CRO / VP
RevOps
Can Ambition Display Quota Attainment and Forecast Coverage on TVs?
Blogs
Can Ambition Display Quota Attainment and Forecast Coverage on TVs?
Learn how to display quota attainment, forecast coverage, goals, leaderboards, and other sales metrics on Ambition TVs.
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August 15, 2026
Product Tips & Tricks
Metrics, KPIs & Reporting
Sales Leaders / Managers
RevOps
9 Criteria for Sales Coaching Software in 2026
Blogs
9 Criteria for Sales Coaching Software in 2026
Learn the 9 criteria to consider when evaluating sales coaching software in 2026, from Salesforce integration and AI to manager adoption and coaching results.
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August 14, 2026
Revenue Strategy
AI for Revenue Teams
CRO / VP
RevOps
New Benchmark Report Reveals Most Revenue Organizations Coach Fewer Than Half Their Reps Weekly, and It's Costing Them
Blogs
New Benchmark Report Reveals Most Revenue Organizations Coach Fewer Than Half Their Reps Weekly, and It's Costing Them
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August 13, 2026
Coaching & 1:1s
Revenue Strategy
CRO / VP
Revenue Enablement
The Fundamentals of Selling in the AI Age: A Conversation with Steve Richard
Blogs
The Fundamentals of Selling in the AI Age: A Conversation with Steve Richard
I sat down with Mediafly's SVP, Revenue Enablement Steve Richard to discuss how sellers' over-reliance on AI and technology is harming the buying experience, and what great sales teams do differently.
Read More
August 12, 2026
AI for Revenue Teams
Revenue Enablement
10 Things to Know About Sales Coaching Adoption
Blogs
10 Things to Know About Sales Coaching Adoption
This article covers 10 things every revenue leader needs to consider when evaluating, implementing, and sustaining sales coaching software across remote and hybrid teams
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August 7, 2026
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Revenue Enablement
RevOps
The Fundamentals of Great Sales Organizations Haven't Changed: A Conversation with Mike Kunkle
Blogs
The Fundamentals of Great Sales Organizations Haven't Changed: A Conversation with Mike Kunkle
Sales technology, markets, and buyers have changed dramatically in the past few decades, but the behaviors that consistently separate great sellers and great managers from everyone else haven’t changed nearly as much as you might think. 
Read More
August 6, 2026
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CRO / VP
Agent Skills: The AI Operating System for Sales Managers
Blogs
Agent Skills: The AI Operating System for Sales Managers
Introducing Agent Skills, configurable, contextualized, permission-aware AI workflows built on Ambition's Performance Graph.
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August 5, 2026
AI for Revenue Teams
Product Tips & Tricks
Sales Leaders / Managers
What Does Ambition Recommend for Building Scorecards for Ramping SDRs?
Blogs
What Does Ambition Recommend for Building Scorecards for Ramping SDRs?
How Ambition helps you bring new SDR hires into the fold from Day One without holding them to the same targets as fully ramped reps.
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August 4, 2026
Onboarding & Rep Ramp
Product Tips & Tricks
Sales Leaders / Managers
Revenue Enablement
How to Prioritize Sales Coaching in 2026
Blogs
How to Prioritize Sales Coaching in 2026
Every frontline sales manager faces the same challenge: you have a team of reps, and only so many hours in the week to coach them. This guide gives you a repeatable system for coaching prioritization so you can direct your time where it moves the needle most.
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July 31, 2026
Coaching & 1:1s
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