The Ambition Hub

Explore Ambition's collection of resources for revenue leaders including interviews with experts, product tips and tricks, performance best practices, and more.
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Ambition Launches MCP Integration, Enabling Revenue Organizations to Maximize Frontline Clarity and Efficiency

Ambition Launches MCP Integration, Enabling Revenue Organizations to Maximize Frontline Clarity and Efficiency

New integration enables organizations to securely connect AI platforms to Ambition’s unified performance graph, delivering richer context, stronger governance, and more actionable insights for revenue teams.

June 3, 2026
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Why Your Managers Are Your Untapped Advantage in an AI-Driven World

May 11, 2026
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Ambition

Ambition is Going Agentic. Here's Why.

April 29, 2026
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The Rise of the Micro-Marketer: A Conversation with Schematic’s Bethany Stachenfeld (Sales Operator Series Ep. 10)
Videos
The Rise of the Micro-Marketer: A Conversation with Schematic’s Bethany Stachenfeld (Sales Operator Series Ep. 10)
Read the recap of an interview with Schematic's Bethany Stachenfeld, which covers topics like outbound, AI, personalization, and what’s actually working as sales teams try to stand out in the noisiest market we’ve ever seen.
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August 6, 2026
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The Fundamentals of Selling in the AI Age: A Conversation with Steve Richard (Sales Operator Series Ep. 9)
Videos
The Fundamentals of Selling in the AI Age: A Conversation with Steve Richard (Sales Operator Series Ep. 9)
I sat down with Mediafly's SVP, Revenue Enablement Steve Richard to discuss how sellers' over-reliance on AI and technology is harming the buying experience, and what great sales teams do differently.
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August 3, 2026
AI for Revenue Teams
Revenue Enablement
The Fundamentals of Great Sales Organizations Haven't Changed: A Conversation with Mike Kunkle (Sales Operator Series Ep. 8)
Videos
The Fundamentals of Great Sales Organizations Haven't Changed: A Conversation with Mike Kunkle (Sales Operator Series Ep. 8)
Sales technology, markets, and buyers have changed dramatically in the past few decades, but the behaviors that consistently separate great sellers and great managers from everyone else haven’t changed nearly as much as you might think.
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July 27, 2026
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Trust, AI and Great Sales Leadership: An Interview with Mark Kosoglow (Sales Operator Series Ep. 7)
Videos
Trust, AI and Great Sales Leadership: An Interview with Mark Kosoglow (Sales Operator Series Ep. 7)
I recently sat down with Mark Kosoglow, CRO at Docebo, to talk about AI, sales leadership, and how he's thinking about building high-performing teams.
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July 14, 2026
AI for Revenue Teams
Revenue Strategy
CRO / VP
How the Best RevOps Teams Prepare for Growth (Not Just Support It) with Lauren Davis (Sales Operator Series Ep. 6)
Videos
How the Best RevOps Teams Prepare for Growth (Not Just Support It) with Lauren Davis (Sales Operator Series Ep. 6)
Brian Trautschold sat down with Lauren Davis, VP of Revenue Operations at BuildOps, to talk about revenue operations, scaling organizations, and what makes great go-to-market teams work.
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July 7, 2026
Revenue Strategy
RevOps
Why Relevance Is Becoming Sales' Biggest Competitive Advantage: A Conversation with Eric Quanstrom (Sales Operator Series Ep. 5)
Videos
Why Relevance Is Becoming Sales' Biggest Competitive Advantage: A Conversation with Eric Quanstrom (Sales Operator Series Ep. 5)
I recently sat down with Eric Quanstrom, VP of GTM Engineering at Apollo.io, to talk about what he's seeing across thousands of go-to-market organizations. The takeaway? Relevance is the new gold standard.
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July 6, 2026
AI for Revenue Teams
Revenue Strategy
CRO / VP
Sales Leaders / Managers
What a Conversation with Alex Lynn Reminded Me About Building Great Sales Teams (Sales Operator Series Ep. 4)
Videos
What a Conversation with Alex Lynn Reminded Me About Building Great Sales Teams (Sales Operator Series Ep. 4)
I recently sat down with Alex Lynn, who has spent more than a decade building sales development teams at companies like Outreach, CrowdStrike, and now Abnormal AI.
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June 18, 2026
Sales Performance & Activation
Sales Leaders / Managers
CRO / VP
The Latest AI for Revenue Teams: Meet Agentic Ambition
Webinars
The Latest AI for Revenue Teams: Meet Agentic Ambition
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June 15, 2026
AI for Revenue Teams
Product Tips & Tricks
Company News
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What a Conversation with Nick Masters Reminded Me About Modern Buying (Sales Operator Series Ep. 3)
Videos
What a Conversation with Nick Masters Reminded Me About Modern Buying (Sales Operator Series Ep. 3)
If you’re tired of robotic cold calls and cookie-cutter demos, this episode is your VIP pass to the future of selling, where AI, authenticity, and rapid pivots rule.
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June 3, 2026
AI for Revenue Teams
CRO / VP
RevOps
What a Conversation with Alex Lynn Reminded Me About Building Great Sales Teams
Blogs
What a Conversation with Alex Lynn Reminded Me About Building Great Sales Teams
I recently sat down with Alex Lynn, who has spent more than a decade building sales development teams at companies like Outreach, CrowdStrike, and now Abnormal AI.
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July 1, 2026
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CRO / VP
AI-Led Coaching Is Working. Just Not for the Reasons You Think.
Blogs
AI-Led Coaching Is Working. Just Not for the Reasons You Think.
At this year’s Gartner CSO Conference, analyst Dan Gottlieb named sales coaching as one of five areas where AI is producing real, measurable results. Let's dive deeper.
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June 30, 2026
AI for Revenue Teams
Coaching & 1:1s
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How to Measure the ROI of Sales Enablement With Highspot, Mindtickle, and Ambition
Blogs
How to Measure the ROI of Sales Enablement With Highspot, Mindtickle, and Ambition
Learn how to measure sales enablement ROI by connecting Highspot and Mindtickle training data to coaching, dashboards, and revenue performance in Ambition.
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June 29, 2026
Product Tips & Tricks
Revenue Enablement
The Hidden "Hill" Killing Your Sales Team's Productivity
Blogs
The Hidden "Hill" Killing Your Sales Team's Productivity
Reframing the manager admin burden through the lens of the Skill/Hill/Will framework presented at this year's Gartner CSO conference.
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June 26, 2026
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CRO / VP
How to Improve Sales Rep Ramp Time in 2026
Blogs
How to Improve Sales Rep Ramp Time in 2026
This guide walks you through a proven framework to improve sales rep ramp time using KPI scorecards, structured coaching, and accountability systems that produce results.
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June 25, 2026
Onboarding & Rep Ramp
Revenue Enablement
Sales Leaders / Managers
Beyond the CRM: What Other Software Can Ambition Connect To?
Blogs
Beyond the CRM: What Other Software Can Ambition Connect To?
If a platform tracks measurable activity or performance data, there's a good chance that data can be brought into Ambition. Learn more.
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June 24, 2026
Product Tips & Tricks
RevOps
What a Conversation with Nick Masters Reminded Me About Modern Buying
Blogs
What a Conversation with Nick Masters Reminded Me About Modern Buying
I recently sat down with Nick Masters, co-founder and COO of Vector, to talk about sales, startups, and why people have less patience for friction than ever before.
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June 23, 2026
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RevOps
How to Measure the ROI of Sales Coaching: 9 Questions Every Revenue Leader Should Ask
Blogs
How to Measure the ROI of Sales Coaching: 9 Questions Every Revenue Leader Should Ask
How do you measure the ROI of sales coaching? Learn which metrics matter most, how to connect coaching activity to performance outcomes, and what revenue leaders should evaluate before investing in coaching programs.
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June 22, 2026
Coaching & 1:1s
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The Manager Bandwidth Crisis: Learnings from Gartner CSO Conference
Blogs
The Manager Bandwidth Crisis: Learnings from Gartner CSO Conference
According to research from Gartner, manager bandwidth ranks as the third-largest constraint on sales productivity, behind only data quality and tool adoption.
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June 18, 2026
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CRO / VP

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