The Ambition Hub

Explore Ambition's collection of resources for revenue leaders including interviews with experts, product tips and tricks, performance best practices, and more.
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Ambition Launches MCP Integration, Enabling Revenue Organizations to Maximize Frontline Clarity and Efficiency

Ambition Launches MCP Integration, Enabling Revenue Organizations to Maximize Frontline Clarity and Efficiency

New integration enables organizations to securely connect AI platforms to Ambition’s unified performance graph, delivering richer context, stronger governance, and more actionable insights for revenue teams.

June 3, 2026
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Why Your Managers Are Your Untapped Advantage in an AI-Driven World

May 11, 2026
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Ambition

Ambition is Going Agentic. Here's Why.

April 29, 2026
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The Rise of the Micro-Marketer: A Conversation with Schematic’s Bethany Stachenfeld (Sales Operator Series Ep. 10)
Videos
The Rise of the Micro-Marketer: A Conversation with Schematic’s Bethany Stachenfeld (Sales Operator Series Ep. 10)
Read the recap of an interview with Schematic's Bethany Stachenfeld, which covers topics like outbound, AI, personalization, and what’s actually working as sales teams try to stand out in the noisiest market we’ve ever seen.
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August 6, 2026
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The Fundamentals of Selling in the AI Age: A Conversation with Steve Richard (Sales Operator Series Ep. 9)
Videos
The Fundamentals of Selling in the AI Age: A Conversation with Steve Richard (Sales Operator Series Ep. 9)
I sat down with Mediafly's SVP, Revenue Enablement Steve Richard to discuss how sellers' over-reliance on AI and technology is harming the buying experience, and what great sales teams do differently.
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August 3, 2026
AI for Revenue Teams
Revenue Enablement
The Fundamentals of Great Sales Organizations Haven't Changed: A Conversation with Mike Kunkle (Sales Operator Series Ep. 8)
Videos
The Fundamentals of Great Sales Organizations Haven't Changed: A Conversation with Mike Kunkle (Sales Operator Series Ep. 8)
Sales technology, markets, and buyers have changed dramatically in the past few decades, but the behaviors that consistently separate great sellers and great managers from everyone else haven’t changed nearly as much as you might think.
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July 27, 2026
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Trust, AI and Great Sales Leadership: An Interview with Mark Kosoglow (Sales Operator Series Ep. 7)
Videos
Trust, AI and Great Sales Leadership: An Interview with Mark Kosoglow (Sales Operator Series Ep. 7)
I recently sat down with Mark Kosoglow, CRO at Docebo, to talk about AI, sales leadership, and how he's thinking about building high-performing teams.
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July 14, 2026
AI for Revenue Teams
Revenue Strategy
CRO / VP
How the Best RevOps Teams Prepare for Growth (Not Just Support It) with Lauren Davis (Sales Operator Series Ep. 6)
Videos
How the Best RevOps Teams Prepare for Growth (Not Just Support It) with Lauren Davis (Sales Operator Series Ep. 6)
Brian Trautschold sat down with Lauren Davis, VP of Revenue Operations at BuildOps, to talk about revenue operations, scaling organizations, and what makes great go-to-market teams work.
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July 7, 2026
Revenue Strategy
RevOps
Why Relevance Is Becoming Sales' Biggest Competitive Advantage: A Conversation with Eric Quanstrom (Sales Operator Series Ep. 5)
Videos
Why Relevance Is Becoming Sales' Biggest Competitive Advantage: A Conversation with Eric Quanstrom (Sales Operator Series Ep. 5)
I recently sat down with Eric Quanstrom, VP of GTM Engineering at Apollo.io, to talk about what he's seeing across thousands of go-to-market organizations. The takeaway? Relevance is the new gold standard.
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July 6, 2026
AI for Revenue Teams
Revenue Strategy
CRO / VP
Sales Leaders / Managers
What a Conversation with Alex Lynn Reminded Me About Building Great Sales Teams (Sales Operator Series Ep. 4)
Videos
What a Conversation with Alex Lynn Reminded Me About Building Great Sales Teams (Sales Operator Series Ep. 4)
I recently sat down with Alex Lynn, who has spent more than a decade building sales development teams at companies like Outreach, CrowdStrike, and now Abnormal AI.
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June 18, 2026
Sales Performance & Activation
Sales Leaders / Managers
CRO / VP
The Latest AI for Revenue Teams: Meet Agentic Ambition
Webinars
The Latest AI for Revenue Teams: Meet Agentic Ambition
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June 15, 2026
AI for Revenue Teams
Product Tips & Tricks
Company News
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What a Conversation with Nick Masters Reminded Me About Modern Buying (Sales Operator Series Ep. 3)
Videos
What a Conversation with Nick Masters Reminded Me About Modern Buying (Sales Operator Series Ep. 3)
If you’re tired of robotic cold calls and cookie-cutter demos, this episode is your VIP pass to the future of selling, where AI, authenticity, and rapid pivots rule.
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June 3, 2026
AI for Revenue Teams
CRO / VP
RevOps
"We do Coaching!"
Blogs
"We do Coaching!"
VP of Revenue Mark McWatters explains how to break the cycle of fragmented data and inconsistent coaching motions by focusing on nailing the fundamentals.
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June 17, 2026
Coaching & 1:1s
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How to Standardize Sales Manager 1:1 Meetings Across Your Revenue Team
Blogs
How to Standardize Sales Manager 1:1 Meetings Across Your Revenue Team
Learn how to standardize sales manager 1:1 meetings with structured agendas, KPI scorecards, and data-driven coaching frameworks that improve rep performance, accountability, and revenue growth.
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June 16, 2026
Coaching & 1:1s
CRO / VP
Sales Leaders / Managers
What Is Ambition's AI Pre-Read and How Does It Work?
Blogs
What Is Ambition's AI Pre-Read and How Does It Work?
Discover how Ambition's AI Pre-Read combines performance data, coaching history, and 1:1 notes into a single summary that helps managers prepare for more effective coaching conversations.
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June 15, 2026
Product Tips & Tricks
AI for Revenue Teams
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How to Run Sales 1:1 Meetings in 2026
Blogs
How to Run Sales 1:1 Meetings in 2026
Learn how to run effective sales 1:1 meetings with structured agendas, KPI-driven coaching, and proven frameworks that improve rep performance, accountability, and quota attainment.
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June 12, 2026
Coaching & 1:1s
Sales Leaders / Managers
Can Ambition Track Data for Global Teams and in Multiple Currencies?
Blogs
Can Ambition Track Data for Global Teams and in Multiple Currencies?
Ambition supports global sales teams by enabling time zone–specific scorecards, local currency tracking, and Salesforce multi-currency integration, so every rep sees performance data that's relevant to where and how they work.
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June 11, 2026
Product Tips & Tricks
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Why Adaptability is Key to Successful Sales Leadership: A Conversation with Wesley Baker
Blogs
Why Adaptability is Key to Successful Sales Leadership: A Conversation with Wesley Baker
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June 9, 2026
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Sales Leaders / Managers
What Are the Most Common KPIs Tracked by Sales Teams Using Ambition?
Blogs
What Are the Most Common KPIs Tracked by Sales Teams Using Ambition?
Sales teams using Ambition most commonly track activity metrics like calls made, emails sent, and meetings booked, alongside pipeline metrics like demos scheduled and leads qualified.
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June 7, 2026
Metrics, KPIs & Reporting
Product Tips & Tricks
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7 Signs You Need Sales Coaching Software in 2026
Blogs
7 Signs You Need Sales Coaching Software in 2026
This post walks through seven clear signals that your organization has outgrown ad hoc coaching and needs a dedicated platform to turn manager activity into measurable rep improvement. If you recognize three or more of these, it's time to evaluate what you've built.
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June 6, 2026
Coaching & 1:1s
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So, who Coaches the Coach?
Blogs
So, who Coaches the Coach?
Busy managers don't have time to comb through a mountain of context to deliver the specific coaching an individual rep needs. Here are some ways to lighten their administrative load and ensure better coaching across the whole team.
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June 5, 2026
Coaching & 1:1s
Revenue Enablement
CRO / VP

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